For business owners who want to make More Money by attracting the Right Customers again and again using a clear Positioning Strategy
...without wasting money on overhyped marketing tactics that don’t work.
(Includes Local and International Case Studies You Can Apply)
Available Dates:
🟢 9 April 2025 (Wed)
or
🟢 10 April 2025 (Thu)
Dear Business Owners,
We understand the challenges you’re facing and the impact they have on your business...
Are you struggling with any of these obstacles?
Struggling to Stand Out in a Crowded Market
You look 100% just like your competitors, but they sell cheaper, so customers choose them instead.
Inconsistent Sales & Revenue Streams
You only make enough to pay the bills because you don’t have different ways to generate sales or create irresistible offers.
Spending on Marketing That Doesn’t Work
You spend without a plan because you see others doing it and follow blindly. In the end, you realize you wasted time and money.
Attracting the Wrong Customers
You either attract price hunters who never buy or nightmare clients from hell who give you constant headaches.
The Founder Trap
Your business depends too much on you. You do everything, so there’s no time to grow without working harder or spending more.
Challenges are part of the journey, but…
What if you could grow your business without feeling overwhelmed and attract the right customers who truly value what you offer?
This masterclass is clearly not for everyone.
Please read this first because we don’t want you to spend an entire day at the masterclass only to find out that it’s not for you.
This masterclass is most suitable for:
Business owners or CEOs
Businesses with annual revenue of more than RM1,000,000
Businesses with at least 5 full-time employees
This masterclass is NOT suitable for:
Freelancers or those just starting out
Businesses with annual revenue less than RM1,000,000
Businesses without full-time employees
EVENT
DETAILS
Date:
🟢 9 April 2025 (Wed)
or
🟢 10 April 2025 (Thu)
Time:
01.00 pm - 05.00 pm
Venue:
Vertex Mastery HQ, Menara EcoWorld, Kuala Lumpur
***
The venue is next to LaLaport and Zepp KL
Await You in the Business Model & Positioning Masterclass
Component 1: The 2 Transformative Leadership Approaches to Propel Your Company to Scale
As a business owner, you often wear many hats. Sometimes you're the salesperson, other times you're the marketer, and sometimes you're solving team issues.
There's also a difference between thinking like a founder and thinking like a CEO.
If you try to think about and plan everything in your business, you might end up doing nothing. That's why this first topic helps you focus on the right tasks as the founder.
Component 1: The 2 Transformative Leadership Approaches to Propel Your Company to Scale
As a business owner, you often wear many hats. Sometimes you're the salesperson, other times you're the marketer, and sometimes you're solving team issues.
There's also a difference between thinking like a founder and thinking like a CEO.
If you try to think about and plan everything in your business, you might end up doing nothing. That's why this first topic helps you focus on the right tasks as the founder.
Component 2: Differentiation Strategy in a Hyper-Competitive Marketplace
The underlying question to ask as a founder is, "Why would people buy from me if they can get the exact same thing, sometimes for less, from my competitors?"
The secret lies in positioning. The key is to communicate your value proposition so that people remember you. Transform your offering from a commodity into a product or service that is memorable to customers.
There are three main questions to ask:
1. How do you want people to view your business?
2. What business are you in?
3. What business should you be in?
Component 2: Building a Successful Business Model and Ecosystem like Industry Giants
Running a business isn’t just about sales and marketing, though those are important at the start. To really grow and scale, you need to focus on your business model and ecosystem. Big companies often move up and down the supply chain or even into new industries.
With the right ecosystem in place, each company should aim to generate four types of income:
1. Pitstop Income
2. Baseline Income
3. Cashflow Income
4. Stretchline Income
Component 3: Differentiation Strategy in a Hyper-Competitive Marketplace
The underlying question to ask as a founder is, "Why would people buy from me if they can get the exact same thing, sometimes for less, from my competitors?"
The secret lies in positioning. The key is to communicate your value proposition so that people remember you. Transform your offering from a commodity into a product or service that is memorable to customers.
There are three main questions to ask:
1. How do you want people to view your business?
2. What business are you in?
3. What business should you be in?
Component 3: Building a Successful Business Model and Ecosystem like Industry Giants
Running a business isn’t just about sales and marketing, though those are important at the start. To really grow and scale, you need to focus on your business model and ecosystem. Big companies often move up and down the supply chain or even into new industries.
With the right ecosystem in place, each company should aim to generate four types of income:
1. Pitstop Income
2. Baseline Income
3. Cashflow Income
4. Stretchline Income
WHOS IS LEADING THE
BUSINESS MODEL & POSITIONING MASTERCLASS
DAVID KY CHUA
David Chua is a trailblazer and third-generation leader of Kim Hin Industry Berhad. Growing up immersed in the workings of a publicly listed company, David witnessed firsthand the challenges and triumphs of business. By 15, he realized a profound truth: going public isn’t an exit strategy; it’s a new beginning. With this clarity, he set out to master business management.
When choosing a university, David pursued business management. Yet, he quickly found that the classroom often falls short in teaching real-world business acumen. Refusing to be held back, David sought mentorship from the world’s finest.
At 19, he embarked on a journey of personal development with Anthony Robbins, the world’s top motivational speaker. Inspired and fueled with purpose, David invested over $1 million to learn from the best, and this commitment became a foundation for his success.
By 21, David was implementing powerful strategies in his family business. He saw immediate results, proving that with the right knowledge, transformation can happen quickly. Inspired by his grandfather’s legacy, he resolved to share his insights with the world.
Since founding Vertex Mastery Sdn Bhd in 2013 (formerly Ultimate Breakthrough Sdn Bhd), over 20,000 students have thrived in his high-ticket programs. One of his signature courses, Video Hero, has been licensed in eight countries, embodying a true exit strategy and impacting lives across borders.
In his decade-long journey in transformative education, David believes there isn’t a one-size-fits-all business model—only the model that works best for you. Through his Titanium Titans program, he’s empowered over 90% of his students to double their performance within a year, setting a new standard in excellence.
Blending the systematic methods of Western business with the dynamic growth principles of Eastern culture, David has crafted a blueprint that any small or medium business owner can apply for success. In 2023, he launched his signature program, “Category King,” uniquely tailored to help business owners claim their space and rise to the top.
David’s journey is proof that with vision, relentless learning, and the courage to break boundaries, anyone can achieve greatness and inspire others to do the same.
David Chua is the third-generation successor of Kim Hin Industry Berhad. Growing up in a publicly listed company, he observed the various processes and challenges of running a business through his elders. At 15, David realized that going public wasn't an exit strategy for a company, so he decided to study business management.
When it was time to choose a university, David chose a major in business management. However, he quickly discovered that his professors lacked real business experience and practical market knowledge.
At 19, David started attending programs by the world’s top personal development speaker, Anthony Robbins. From that point, he became passionate about learning from the world's best practitioners, spending over $1 million on tuition to date.
At 21, David began applying what he learned to his family business and found that the right methods could achieve immediate results. Inspired by his grandfather’s spirit, David decided to share his verified knowledge and experience with society.
Since founding Vertex Mastery Sdn Bhd in 2013 (previously Ultimate Breakthrough Sdn Bhd), over 20,000 students have attended his high-ticket programs. One of his programs, Video Hero, has been licensed in eight countries, proving a true exit strategy.
In his ten years in the transformative education industry, David believes there is no best business model, only the most suitable one. He has helped over 90% of Titanium Titans students double their performance within a year.
David combines the steady and methodical approach of Western countries with the rapid growth model of Eastern culture, creating templates and structures that small and medium-sized business owners can implement effectively. In 2023, he founded his signature program called "Category King," tailored for most small and medium-sized business owners.
OUR STUDENTS & CLIENTS
Get these BONUSES when you register and attend the masterclass
Bonus 1: The Hybrid Offer Strategy - Video (Worth RM395)
Ever wondered how to turn a regular product or service into an offer that encourages people to buy more frequently?
This 3-part video series is exactly what you need. Watch and apply what you learn to your business right away.
Whether you’re selling a product or providing a service, David explains 2 real-life examples for each type of business. You’ll also learn how to craft offers that attract new customers, keep them coming back, and encourage them to spread the word about your offer.
Video Duration:
Part 1 = 15m 21s
Part 2 = 18m 16s
Part 3 = 17m 41s
*Link to this video will be given to after registration
Bonus 2: Develop a High Performing Internal Team - Video (Worth RM99)
As a leader or founder of your company, your job is to develop new leaders who can take on some of the leadership roles, allowing you to focus on the most important tasks.
Want to develop your current team into key leaders and encourage them to stay longer with your company?
Learn the TEEEAM framework from this short and concise video.
*Link to this video will be given to after registration
GET ALL OF THESE FOR...
RM991.00
Get These Bonuses right after you sign up.
This masterclass will be held live in person.
Choose your preferred session in the next page.
(9 April or 10 April)
Date: 🟢 9 April 2025 (Wed) or 🟢 10 April 2025 (Thu)
Time: 01.00 pm - 05.00 pm
Venue: Vertex Mastery HQ, Menara EcoWorld, Kuala Lumpur
F . A . Q
What language will be used in this masterclass?
English
My customers are in the Malay market, am I suitable to join?
Yes, absolutely. We have clients like Dr. Adam Zubir, a financial educator in the Malay market, and Siva Ganapathy, a bedding expert based in Karak, Pahang.
Am I suitable to join this masterclass?
You’re a right fit if you are a business owner making more than RM50,000 in sales per month and have at least 3 full-time staff.
Is it okay for me to join if I am a marketer employed by a company?
We welcome individuals with a strong desire to learn more. However, this masterclass may not be suitable if your job scope is limited to marketing. This masterclass focuses on the broader aspects of a business.
What happens after I register?
You will receive a WhatsApp message with your registration details.
Every effort has been made to accurately represent this product and its potential. There is no guarantee that you will earn exact amount of money using the techniques and ideas in these materials. Examples in these materials are not to be interpreted as a promise or guarantee of specific amount of earnings. Earning potential is entirely dependent on the person using our product, ideas and techniques. We do not position this product as a get rich scheme. Your level of success in attaining the results claimed in our materials depends on the time you devote to the program, ideas and techniques mentioned, your finances, knowledge and various skills. Since these factors differ according to individuals, we cannot guarantee your success or income level. Nor are we responsible for any of your actions. Materials in our product and our website may contain information that includes or is based upon forward-looking statements within the meaning of the securities litigation reform act of 1995. Forward-looking statements give our expectations or forecasts of future events. You can identify these statements by the fact that they do not relate strictly to historical or current facts. They use words such as “anticipate,” “estimate,” “expect,” “project,” “intend,” “plan,” “believe,” and other words and terms of similar meaning in connection with a description of potential earnings or financial performance. Any and all forward looking statements here or on any of our sales material are intended to express our opinion of earnings potential. Many factors will be important in determining your actual results and no guarantees are made that you will achieve results similar to ours or anybody else’s, in fact no guarantees are made that you will achieve any results from our ideas and techniques in our material. This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.
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Company Registration Number: 201301033452 (1063282-D)